E*TRADE from Morgan Stanley
📍 Available in: US
★★★★★ 4.7 / 5.0
E*TRADE is one of the original pioneers of online trading, now fully integrated with Morgan Stanley’s global wealth management infrastructure. Through Power E*TRADE, active investors gain access to cutting-edge technical analysis, options probability calculators, paper trading, and real-time streaming data.
Pros & Cons
✓ Pros
- ✓Power E*TRADE app is one of the top mobile trading interfaces in existence
- ✓Paper trading mode allows beginners to practice before risking real money
- ✓Free access to institutional Morgan Stanley market commentary and equity research
✕ Cons
- ✕Default uninvested cash sweep earns negligible interest unless moved to Premium Savings
- ✕High margin borrowing rates for small accounts
Key Features
Power E*TRADE desktop and mobile trading platformsInteractive risk/reward charts and options chain strategy analyzersPaper trading simulator to test strategies without real capitalAutomatic options contract discounts for active traders (30+ trades/quarter)Premium Morgan Stanley equity research reports